One night, in less than an hour, I delivered an 800-word draft packed with data, context, institutional tone and the pace of an election-night broadcast. The article was published that same afternoon on the homepage of Ámbito Financiero, under the byline of a renowned columnist. My name didn’t appear — but that invisible precision defined much of my work as a writer and ghostwriter between 2014 and 2017.
During that period, I covered three key sections of the newspaper: politics, technology, and sports. My role demanded speed, critical insight, and the ability to adapt to different voices, audiences and editorial formats. In each piece, I worked with journalistic rigour, editorial clarity and strategic thinking: how to craft a headline, how to hold attention, how to build authority through content. That experience shaped me into a versatile writer with an editorial sensibility and a digital mindset.
Sample 1: Technology
Headline: Apple Unveils iPhone 6: Slimmer Design, Larger Screens
Type: Live coverage + analysis
Contribution: Full article writing, technical curation, market context
In a livestreamed event from Cupertino, Apple finally unveiled the highly anticipated iPhone 6 and its Plus version. The California-based company is betting on a thinner design, larger displays and significant improvements in speed and battery life. “It’s not just bigger — it’s better,” said Tim Cook during the presentation. The announcement comes at a key moment, with Samsung leading the phablet market and growing competition from China.
This piece was published live during the event and remained one of the five most-read articles of the day. It was cited by national media outlets and helped position Ámbito in a space typically dominated by specialised tech publications. I wrote with a focus on clarity, context and semantic positioning: every technical term was explained — without losing momentum or alienating the reader.
Sample 2: Sports
Headline: Boca, River and the Cup: Anatomy of a Superclásico Played on All Fronts
Type: Feature + political-sporting analysis
Contribution: Editorial ghostwriting in collaboration with a lead columnist
On the pitch and in the corridors of power, Boca and River face each other once again. It’s not just a battle for a spot in the Copa Libertadores quarter-finals: behind every technical move lies a web of negotiations, competing interests and electoral strategies. As La Bombonera prepares for a high-voltage night, club executives are working behind the scenes to turn passion into political capital.
This article combined sporting analysis with political perspective and became one of the month’s most talked-about opinion pieces on social media. I contributed as a ghostwriter, shaping the narrative arc and weaving in cross-references. The piece was quoted in radio broadcasts and sparked debate in sports forums. My role was to blend football’s rhythm with a sharp reading of power dynamics.
Sample 3: Politics
Headline: Elections 2015: Young Voters Reshape Argentina’s Electoral Map
Type: Analytical article + data journalism
Contribution: Research, interviews, full article writing
Over five million young people will vote for the first time in this presidential election. Their behaviour doesn’t follow the traditional logic of Argentina’s electorate: they consume political information via social media, prioritise transparency and value speeches that speak to their immediate realities. The campaigns of Scioli, Macri and Massa are trying to capture their attention with digital strategies — but the gap between rhetoric and reality remains wide.
This article formed part of a special multiplatform series in the final stretch of the 2015 elections. I interviewed two political consultants, analysed polling data and crafted a narrative aimed at linking facts with observation. The piece was republished by university media and had strong traction on Twitter. Writing this kind of content taught me how to structure complex information for maximum impact and readability — two pillars that would later become key in my SEO writing practice.
At Ámbito, I learnt that writing is both a craft and a responsibility. The daily demand to publish clear, accurate and relevant content trained me in the discipline of writing — an approach I now bring to every editorial and digital project. What was once narrative instinct has become strategic thinking: content structured for search intent, writing that builds trust, and text that carries a brand’s voice.
“I knew I could rely on him to deliver a solid piece — clear, well-angled, and written with the reader in mind. He always found a way in, even when the story was fragile.”
— Newsroom Editor, Ámbito Financiero (off-the-record testimonial)
My experience at Ámbito sits at the core of a writing career that later expanded into SEO, branded content, UX writing and digital storytelling. I still write with the same principles: inform clearly, write with rhythm, and earn trust through language.