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As designers, we have an enormous responsibility to shape the world. We identify patterns and develop empathy to build products or services with a high frequency of use and a high perceived value. But how can we create experiences capable of solving a problem when there’s an infinite combination of people and contexts?
A selection of the top 21 lessons learnt during my +10 years of experience.
Potential traffic and conversions coming from having more translations pay back the efforts?
The most unpredictable part of a UX designer’s job is people. Being able to manage and lead users with different personalities and backgrounds requires a set of soft skills that take practice and time to develop.
Leaving behind utilitarianism to create wider product perception
Our experience of technology is about much more than time, it’s about creativity and adaptability and meaning-making