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User research is essential to help everybody understand what the user expects
In the digital age, the quest for an exceptional user experience lies at the heart of online retail. Personalization and customization emerge as two potent strategies, each with its unique set of benefits and challenges. This article aims to dissect these approaches, shedding light on their intricacies and offering insights into striking the right balance between them.
Convince team members and stakeholders on changes you think would be beneficial or to argue for innovation
